Enrol Now
Home > All Courses > Marketing > Diploma > Public Relations Course

Public Relations Course

Enrol Now
Study Method Online
Provider International Career Institute
Recognition IAPCC
Start Date Enrol anytime
Enrol Now
International Career Institute

Course overview

Do you have a way with words and an ability to craft compelling narratives? If so, a career in public relations (PR) could perfectly match your skill set. Take the next step in your professional development with our online PR courses.

Designed by experts in the PR industry, this course teaches you the skills you’ll need to succeed in this dynamic field.

Job outcomes

  • PR consultant
  • PR officer
  • Publicist
  • Communications consultant
  • Product manager
  • Marketing analyst
  • Journalist

Want to see more job outcomes and how your future could change?

Enrol Now

Recognitions

IAPCC

Study method

  • Online Online info icon
    Online delivery - online course content with the exception of assessments and work placement
  • Blended Blended info icon
    Blended delivery - both online course content and partial face to face requirements
  • In-class In-class info icon
    In class delivery - predominately face to face course content conducted at a specific location
  • Virtual Virtual info icon
    Virtual Delivery - Live and interactive classroom-style learning conducted completely online

Duration study load

Students typically complete their studies within 24 weeks.

Delivery

Our PR course is carried out exclusively online, meaning you don’t have to travel to attend lessons in person. Distance learning, also sometimes called correspondence learning, puts you in control. You dictate your timetable, studying whenever and wherever you wish, from anywhere in the world. This makes it much easier to fit your learning around existing commitments, including work and family life.

All of our events, media and PR courses are designed to be highly engaging, making it easy to stay focused and motivated throughout your learning programme. And if you have any questions or need guidance at any point, your personal tutor will be on hand to help.

Entry requirements

There are NO previous work or education requirements for entry into our PR course.

Find out more about the entry requirements for this course

Enrol Now

Course features

  • Expedite your career in public relations
  • Study a learning programme that has been developed in consultation with senior PR professionals
  • Save time and money by learning remotely
  • Set your own timetable
  • Have a personal tutor who is available to answer questions and provide advice
  • Save 10% on your course fee by paying upfront, or opt for our interest-free weekly payment plan

Professional Recognition

Accredited by the IAPCC

Subjects

Units
Introduction to Public Relations

How is public relations different from advertising or marketing?
What is public relations?

The Functions of Public Relations Specialist

Public relations roles
Creating a PR plan
Media relations
Developing a media list
Distributing
PR techniques
Press release writing
Media kit development
Feature articles
News conferences
Custom tailored events
Crisis communication
Internet public relations
Monitoring
Building a website
PR techniques

Careers in Public Relations

Types of employers
Corporate and high-tech
Non-profit
Government
Public relations agencies
Preparing a portfolio
Advertised and unadvertised positions
The interview
What employers are looking for
How to make a good first impression
Interview Questions
Researching the company

Starting Your Own Public Relations Agency or Freelancing

Is self-employment for you?
Develop a business plan
Create a marketing plan
Financial considerations
Setting your rates
Contracts and agreements

Client Acquisition

Types of clients
Marketing your services
Promoting yourself
Preparing proposals

Historical Development

History of public relations
PR and related discipline
Groups to communicate with
PR techniques

And more!

Want more information about the subjects for this course?

Enrol Now

About International Career Institute

The International Career Institute (ICI) is an independent and private provider of online education. ICI students are given skills that will change their employment prospects and increase their value to employers. The Institute listens to employers via its strong links to industry. The Institute currently offers over 50 exciting careers and lifestyle focused courses to a broad range of adult learners regardless of location or prior experience and education.
Enrol Now
Enrol Now
Allcourses.ie
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.